The company's main purpose, both in Switzerland and abroad, is the production, distribution and sale of wines, whether with or without alcohol, as well as spirits and other beverages. It may also develop, acquire and operate technologies related to dealcoholization and beverage transformation, as well as market related services and products. The company may also participate in the promotion of its products and related activities. The company may, in particular, in Switzerland and/or abroad: engage in any financial, commercial or industrial activity, whether movable or immovable (except for operations prohibited by the LFAIE), directly or indirectly related to its purpose; participate in any enterprise having a direct or indirect relationship with its purpose; create branches or subsidiaries in Switzerland and abroad; acquire, develop, manage, register and operate patents, trademarks, licenses, manufacturing processes and intellectual property rights; grant loans or guarantees to shareholders, subsidiaries, parent companies, sister companies or third parties, if it serves its interests or those of the group of companies to which it belongs; carry out any cash pooling activity for the account of the group to which it belongs.