The core activity of LAD TRADE SA is the international trade of various raw materials and products, including: chemicals and petrochemical raw materials (e.g. plastics, fertilizers, paints and coatings); steel products for the construction and petrochemical sectors (e.g. steel coils, steel billets, wire); mining products (e.g. ores, clinker, cement); and minerals and metals (e.g. iron, copper, zinc, aluminum). The company also offers services such as project development, engineering and logistics, and has a strong presence in the MENA region.