The company aims to operate a hospitality business with events and catering activities. The company also aims to buy and sell hairdressing products, trade goods of all kinds in this field, and beauty care products, as well as provide personal health and beauty services. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business directly or indirectly related to its purpose. The company may acquire, encumber, sell, and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for third-party accounts, as well as guarantees and sureties for subsidiaries and third parties. In particular, the company may grant loans or other financing to its direct or indirect shareholders, as well as to their direct or indirect subsidiaries, on a paid or unpaid basis, and provide collateral of all kinds for the liabilities of such other companies, including through pledges on or fiduciary transfers of the company's assets or through guarantees of any kind.
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