The company's purpose is to provide marketing services of all kinds in Europe; conducting and managing market and opinion research projects of all kinds in Europe; planning and consulting in the IT sector, infrastructure, application software, integration of new systems, training, coaching. Acquisition, sale and encumbrance of real estate; participations. The company can establish branches in Switzerland and abroad, participate in or acquire other companies, and take all measures that serve its purpose. It can acquire, manage and sell properties and real estate in Switzerland and abroad.