The company's purpose is to acquire, hold, manage and dispose of participations in domestic and foreign companies and businesses of all kinds, in particular in the field of trade and services in the cosmetics and beauty industry. The company may establish branches and subsidiaries in Switzerland and abroad. The company may acquire, hold, manage, encumber, utilize and dispose of real estate and intellectual property rights in Switzerland and abroad. The company may grant direct or indirect financing to its direct or indirect subsidiaries as well as to third parties, including its direct or indirect shareholders and their direct or indirect subsidiaries, for its own liabilities as well as those of other companies (including direct or indirect shareholders of the company or companies in which these shareholders are directly or indirectly involved), provide securities of all kinds, including by way of pledges on or fiduciary transfers or assignments of the company's assets, or provide guarantees, enter into sureties or otherwise secure or guarantee the company's or these other companies' obligations, whether remunerated or not. Furthermore, it may engage in liquidity compensation/concentration of net liquidity (cash pooling) with the aforementioned companies or join such a system, including periodic account balancing. All of this may be done by the company without consideration, on preferential terms, without interest, excluding the company's profit motive, and assuming cluster risks. The company may engage in all commercial, financial and other activities that appear to promote the company's purpose or are related to it.