The company's purpose is the creation, management, and operation of websites, as well as any activity related to the marketing of all types of products, food and non-food, online and in-store. It carries out activities of warehousing, logistics, import, export, distribution, and trade of goods of all kinds. It also offers services in the fields of digital communication, commercial strategy, and corporate promotion, as well as the provision of training services in these fields, notably through online videos and the marketing of products on various digital platforms. The company may also acquire, manage, operate, and dispose of real estate, with the exception of any operation prohibited by the LFAIE, as well as any related or complementary activity directly or indirectly related to its purpose. The company may create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or establish companies with an identical or similar purpose, carry out all commercial, financial, real estate, or other operations, and conclude all contracts suitable for developing its purpose or directly or indirectly related thereto.