The company's purpose is the rental of all categories of vehicles, cleaning, washing, aesthetic preparation (detailing), protection, and automotive restoration. It also aims to carry out all activities related to the maintenance, mechanical and electronic repair, diagnosis, and automotive service. Furthermore, it engages in the trade, purchase, sale, import, and export of new and used vehicles, spare parts, accessories, and maintenance products, as well as professional products and equipment intended for automotive cleaning and care. The company can also offer cleaning, maintenance, and similar services for premises, surfaces, furniture, or real estate. It can provide transportation, convoying, towing, and logistics services for vehicles, fleet management and optimization, automotive concierge services, as well as mobility solutions. The company can operate digital platforms, websites, or applications related to automobiles and mobility, and develop technological solutions, particularly in the field of telematics and artificial intelligence. Additionally, it can carry out all commercial, financial, movable, and immovable transactions (with the exception of those prohibited by the LFAIE) that are conducive to the development of its activity or directly or indirectly related to it, create subsidiaries and branches in Switzerland and abroad, and take stakes in other companies.