The company advises businesses in marketing, particularly digital marketing, purchases media space, particularly digital media, and edits websites, as well as all commercial activities directly or indirectly related to its purpose. It may, in Switzerland or abroad, establish branches, take participations in other companies, acquire or create similar or related businesses, conduct all business and conclude all contracts suitable to develop its purpose or directly or indirectly related thereto. Furthermore, it may acquire, operate and dispose of real estate, both in Switzerland and abroad, within the limits of the Federal Act on the Acquisition of Real Estate by Foreigners (LFAIE).