Markenkraft GmbH consults companies on strategic brand management, developing brand identities and market positioning. Services include analyses, workshops, moderation and support for implementing brand touchpoints.
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Strategic brand management
Strategic brand management for developing brand identity and brand positioning, with consulting, analysis, workshops, and support during implementation.
Brand identity and brand positioning
Brand identity and brand positioning for companies and executives, with development of the brand core, clear alignment, and a coherent brand experience across all touchpoints.
Brand workshops
Workshops on brand management, brand identity, claim development, and raising awareness among executive management and teams for brand and positioning.
Marketing consulting
Marketing consulting with fresh input, in-depth analyses, and support on marketing matters, depending on the situation as advisor, moderator, or idea partner.
Support for implementing measures
Support during the implementation of measures, including action plan, ongoing implementation, and controlling as part of brand and marketing projects.
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