The purpose of the company is to provide services in the fashion and cosmetics industry, as well as to organize and conduct events of all kinds. The company may operate internet platforms in this regard and, in addition, engage in the trade and brokerage of goods of all kinds. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as grant guarantees and sureties for subsidiaries and third parties. In particular, the company may grant direct or indirect loans or other financing to its direct or indirect subsidiaries, its direct or indirect parent companies and their direct or indirect subsidiaries, as well as to third parties, and provide collateral of all kinds for the liabilities of such other companies, including by way of pledges on or fiduciary transfers of the company's assets or by way of guarantees of any kind, whether paid or unpaid.