The purpose of the company is to provide services in the areas of organizational consulting, strategy development, process and structural consulting, corporate culture, human resources issues, coaching, team development, as well as the conception and implementation of training courses, workshops, and development programs. Furthermore, the company aims to carry out employer branding projects, as well as the design, production, and sale of materials and tools to promote organizational and team fitness. The company may establish branches and subsidiaries, participate in other companies, and acquire, hold, and dispose of intellectual property rights, licenses, and real estate.