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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint747,212 companies indexed · Last updated: today
DirectoryCrafts & TradesGoldsmithNeuchâtelMichaud SA
Michaud SA Logo
Verified· 4 sourcesTrust Score
Summary

About the company

Michaud SA is a jeweller selling watches, jewellery and accessories. It also offers bespoke jewellery commissions and care and repair services for watches and jewellery.

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Service area

Offering

Products & services

Industry:GoldsmithJeweller
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4.3/5

Michaud SA

✓ Offered9
Watches
Wristwatches for women and men, including Rolex and other brands such as Breitling, Chanel, Chopard, Franck Muller, Hublot, Longines, Norqain, Tag Heuer, Tudor and Zenith.
Jewellery
Rings, bracelets, earrings, necklaces, pendants, piercings and bridal jewellery with brands such as Akillis, Chopard, Fope, Fred, Messika, Pomellato and others.
Watch Accessories
Watch accessories such as Bernard Favre, Qlocktwo, SwissKubik, The Hourglass and Wolf, presented as a separate accessories category in the assortment.
Personal Advice
Personal advice for buying jewellery and watches, for gifts, and for fitting or inspection needs in the store.
Bespoke Jewellery Making
Custom-made one-off pieces, stone setting and the realisation of individual jewellery requests in the in-house workshop.
Watch and Jewellery Care
Servicing, battery replacement, repairs and care for watches and jewellery, including cleaning, polishing, rhodium plating and setting checks.
After-Sales Service
After-sales service for watches and jewellery with servicing, battery changes, repairs, stocked spare parts and referral of complex cases to the manufacture.
Le Lien Permanent Bracelets
Permanent bracelets in 18-carat gold with diamonds, gemstones or pearls; assembled in store through a symbolic welding ritual and personalised details.
Installment Payment
Payment in four interest-free monthly instalments for selected orders, online or in store, via HeyLight and subject to amount and customer eligibility conditions.
Trust & reputation

ranQ Trust Score of Michaud SA: 4.3 out of 5.0

Trust Score4.3/ 5.0

Very high

x

Data basis 100% · As of November 2026

Michaud SA scores 76.4 out of 100 points in the Reputation area of the ranQ Trust Score. This area carries 42% of the weighting.
x
CriterionValueWeight
  • Review quality: The average rating across all connected sources, smoothed against the industry mean. So 5.0 stars from three reviews do not outrank 4.7 from three hundred.60.424%
  • Review volume: The number of reviews across all sources. The scale is logarithmic: the first reviews count the most, and the maximum is reached at 50 reviews.100.010%
  • Review recency: The age of the most recent review. Two-year-old reviews deliberately sit in the middle, because that is normal for Swiss SMEs. Only after three years without a new voice does the value drop markedly.95.08%
Michaud SA scores 92.3 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.100.012%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.82.07%
Michaud SA scores 88.3 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
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CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).88.322%
Michaud SA scores 45.7 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.71.44%
  • Media authority: Quality and number of editorial mentions, weighted by the importance of the source, plus the recency of the latest high-quality mention.20.04%
Qualifications+0.00

Michaud SA reaches a ranQ Trust Score of 4.3 out of 5.0 — rated «Very high». The rating draws, among other things, on 4.2 out of 5 stars from 108 customer reviews. As of November 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

Reviews

Aggregated rating

Aggregated rating
4.2
of 5

Aggregated from 108 reviews across all connected sources

Sources
GGoogle4.2108
★TrustpilotSoon
PProvenExpertSoon

Further sources are added continuously and factored into the ranQ Rating.

Press

Media

May 8, 2026Media
Une histoire du temps signée Michaud
arcinfo.ch

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Location

Place Pury 1-3
2000 Neuchâtel
Opening hours
Mon
09:00 - 12:30, 13:30 - 18:30
Tue
09:00 - 12:30, 13:30 - 18:30
Wed
09:00 - 12:30, 13:30 - 18:30
Thu
09:00 - 12:30, 13:30 - 18:30
Fri
09:00 - 12:30, 13:30 - 18:30
Sat
09:00 - 18:00
Sun
Closed

At a glance

Legal form
Corporation
UID
CHE-110.334.532
Founded
2003 · 23 years
Last commercial register change
October 17, 2019
Employees
21 to 50

Active in 1 of 26 cantons · 1 municipality

  • NENeuchâtel
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
  • Full methodology

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