The company aims to promote and implement innovations in the fields of tourism, health and sports, including services, in particular consulting, development and application of concepts, as well as the implementation, maintenance and management of the resulting value creation. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire, manage and sell real estate, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.