The company's purpose is to provide sales, distribution and consulting services, primarily in the media industry and marketing. It provides consulting, organizational and financial services for this purpose. The company can establish branches and subsidiaries in Switzerland and abroad and participate in other useful companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as grant guarantees and warranties for subsidiaries and third parties in Switzerland and abroad.