The purpose of the company is the production, development, and marketing of software and hardware. It focuses, among other things, on the field of AI and virtual reality, where smart glasses, optical systems, and AI-controlled platforms can be produced, developed, and marketed. The company can establish branches and subsidiaries both domestically and abroad, participate in other ventures of any kind, take on representations, and enter into all transactions and conclude contracts that may be suitable to promote the purpose of the company; or are directly or indirectly related thereto. It can also provide financing for its own or third-party account, as well as guarantees, sureties, and pledge transactions for affiliated companies and third parties. It can acquire, lease, rent, manage, encumber, and dispose of real estate both domestically and abroad. The company can acquire, hold, manage, or sell any type of debt or securities, within Switzerland or abroad.