The purpose of the company is to mediate advertisements and acquire advertising customers for all types of press products, as well as sell software. The company also produces, sells and trades advertising items, and organizes advertising appearances of all kinds. Furthermore, the company can conduct all business that is intended or suitable to develop the company or promote its purpose. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.