The purpose of the company is the care and keeping of horses, the operation of horse boarding facilities and equestrian sports facilities, horse breeding, the training of horses and riders, as well as the provision of all related services and consulting activities, the trade of equestrian sports articles, horse feed and related products. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire similar or related companies or merge with them, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It may acquire, manage, encumber and sell real estate, intellectual property rights and licenses of all kinds.