The company's purpose is to advise businesses in the areas of marketing, referral marketing and consulting. Furthermore, it engages in trade with products of all kinds. The company can enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it; it can also establish branch offices in Switzerland and abroad, buy and sell real estate, participate in or merge with other companies, as well as acquire and dispose of real estate in Switzerland and abroad.