The company's purpose is to provide and broker hotel-like services, as well as manage, broker, and finance hotel-like services, including the rental and leasing of properties, apartments, and commercial spaces; provide taxi and limousine services; provide IT services; buy and sell furniture and fixtures; conduct trade and financial transactions; all within Switzerland and abroad. The company may participate in other companies, acquire, exploit, manage, and dispose of real estate and intellectual property rights, establish subsidiaries and branches in Switzerland and abroad, and perform all legal acts that may be necessary or useful for the company's purpose or to promote its development or that of group companies. The company may grant direct or indirect financing to third parties, including companies in which it has a direct or indirect interest, its direct or indirect shareholders, and companies in which such parties have a direct or indirect interest, whether through loans or other financing, and provide security for their liabilities of any kind, including by way of pledges or fiduciary transfers of the company's assets or guarantees of any kind, whether for consideration or not.