The production, trade and distribution of audiovisual and interactive media and all products, goods and materials in the field of entertainment, education and pedagogy, as well as providing any services and consulting in these areas of activity, including software development and organization of training, as well as the acquisition, management, exploitation and commercial use of licenses, copyrights, trademarks, patents and other audiovisual and artistic protection rights; the company may also carry out, either on its own account or on behalf of third parties, any operation directly or indirectly related to its main purpose or likely to contribute to its realization and may be interested, in any form, in all similar or related businesses; the company may also acquire, manage and sell securities, copyrights and licenses, acquire, encumber, sell and manage real estate in Switzerland and abroad; it may create subsidiaries or branches in Switzerland or abroad.