The company aims to engage in retail through mail order and the internet, as well as the sale and development of digital services and software solutions. It provides services in the field of information technology, particularly consulting, development, implementation, and maintenance of IT systems. A particular focus is on the automation of business processes for companies using artificial intelligence (AI). The company can perform corporate consulting functions, create and sell business concepts as well as franchising and cooperation agreements, acquire, manage, encumber, and sell intellectual property rights and licenses of all kinds, acquire real estate both domestically and abroad, establish branches, and invest in other companies both domestically and abroad.