The core activity of Pixi is the creation of 3D animations, image 3D and interactive experiences. This includes in particular: creation of 3D models and animations for various industries such as watchmaking, jewelry, art & culture, graphics & design and industry; development of interactive experiences in augmented reality (AR) and mixed reality (MR) with Unity; creation of motion design productions such as films, music videos, corporate videos and mapping; realization of 3D rendering and compositing for various applications; and development of interactive applications and installations. Overall, the company's focus is on creating visual and interactive content using 3D technologies.