The company's purpose is to provide support, representation, development, and management of careers and projects for artists in all creative fields, as well as the conception, coordination, and management of cultural, artistic, or institutional projects on behalf of public or private companies and institutions. It provides services in the areas of strategy, brand image consulting, communication, public relations, promotion, production, and event organization, as well as all activities related to the dissemination, enhancement, and commercialization of artistic works. The company also aims to trade, provide, manage, circulate, and disseminate works of art and cultural creations in Switzerland and abroad, as well as any related or complementary activities directly or indirectly related to its purpose. The company may create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or establish companies with an identical or similar purpose, carry out all commercial, financial, real estate, or other operations, and conclude all contracts aimed at developing its purpose or directly or indirectly related to it.