The company aims to provide services in the areas of IT, management, as well as personnel and financial consulting, and to operate retail businesses, trade and import of tobacco and related articles, goods of all kinds, as well as their manufacture. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, and grant securities for liabilities of affiliated companies.