The purpose of the company is: the purchase, management, and marketing of brands and patents in the food and beverage sector. The marketing of soft commodities. The management of events and fairs. The trading of wine. The company may open branches and subsidiaries worldwide, as well as invest in companies in the food and beverage and soft commodities sectors. Any type of consulting in the food and beverage, soft commodities, and wine trading sectors. The company may acquire, encumber, hold, and dispose of real estate and, in general, engage in any activity directly or indirectly related to the company's purpose. The company may participate in other companies and establish subsidiaries and branches, both in Switzerland and abroad.