The company's purpose is the conception and production of motivational seminars; organization of conferences and congresses; promotion of brands, representation and marketing of any cultural, sporting and commercial event; related communication; acquisition and rental of any means useful for its technical and commercial activities; trade in audiovisual and leisure products; organization of communication campaigns; business advice and intermediary services for strategic approaches. The company's purpose is to carry out investment, purchase, sale, brokerage, study, promotion, management, financing, development and construction operations, whether real estate, commercial or rental, in Switzerland and abroad. The company may create branches, agencies and representations, participate in other companies, acquire and found companies with similar and complementary purposes.