The core activity of Rif and Barents is the provision of services in the field of advertising and marketing, including: development of mobile applications, creation of advertising and marketing strategies, social media management, search engine optimization, branding and identity design. The company also develops and operates its own mobile applications, such as the luxury concierge app "Bconciergerie" and the food delivery app "Eat to Eat", which enable customers to book or order various services and products.