The company's purpose is the commerce, brokerage, importation, exportation, purchase, sale, and investment in movable property (including new or used vehicles, watches, jewelry, works of art, and other prestige assets) and real estate (with the exception of operations prohibited by the LFAIE), as well as all commercial, financial, or service activities directly or indirectly related thereto, including the management and operation of garages. It may also engage in the general trade of any other movable property or merchandise, as well as participate in public or private auctions. The company may also engage in activities of creation, design, development, production, publishing, and marketing of artistic works, luxury products, and valuable objects, particularly in the fields of art, watchmaking, jewelry, and automobiles, as well as provide all related services and manage intellectual property rights. The company may establish branches and subsidiaries in Switzerland and abroad and take participations in other companies in Switzerland and abroad as well as carry out all operations that are directly or indirectly related to its corporate purpose. The company may acquire, mortgage, sell, and manage real estate with the exception of operations prohibited by the LFAIE. It may also provide financing for its own account or for the account of third parties as well as grant guarantees and securities to its subsidiaries and to third parties.