The company provides services in the areas of advertising, sales promotion, event management and organizational services for business and cultural events of all kinds. It conducts training sessions, seminars, courses, coaching and further education in various fields. Trading in goods of all kinds, including marketing and distribution. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide securities for the liabilities of affiliated companies.