The company's purpose is to acquire, establish, finance, manage and trade companies, participations and real estate in Switzerland and abroad. Furthermore, the company aims to provide consulting services on a strategic and operational level, particularly in the areas of corporate strategy, organizational development, business project management, marketing, private equity, process optimization and financial management. Additionally, the company aims to organize and conduct lectures, seminars, coaching and training in the aforementioned areas. The company may also trade in goods of all kinds, establish, acquire, hold, manage and dispose of patents, licenses and intellectual property rights of all kinds, as well as provide services in the music and art industries. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.