The company's purpose is to provide services, consulting, recruitment, and training in the fields of communication, marketing, digital technologies, sustainable development, and corporate social responsibility. The company also aims to provide design and advertising production services, website and digital platform design and development, and media budget management. The company may establish branches and subsidiaries and may participate in other companies, both in Switzerland and abroad, and, in general, engage in any activity directly or indirectly related to its purpose. The company may acquire, hold, and dispose of real estate both in Switzerland and abroad. It may carry out, either for its own account or for the account of third parties, all financial operations as well as act as guarantor or surety for subsidiaries or third parties.