The purpose of the company is the development, production, and distribution of software products as well as the provision of IT, technology, innovation, marketing, and consulting services of all kinds. Furthermore, the company aims to trade in, repair, as well as build and develop bicycles, e-bikes, and other products in the field of electromobility. The company may also develop, produce, distribute components, accessories, energy, and charging solutions and provide services in these areas. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, dispose of, and manage real estate in Switzerland and abroad. It may also arrange financing for its own or third-party account as well as provide guarantees and sureties for subsidiaries and third parties.