The company's purpose is to operate a dry cleaning business, as well as trade in and manufacture clothing, shoes, jewelry, leather goods and accessories, as well as sewing services. The company also aims to provide concierge, moving and clearing services, as well as trade in and repair furniture. The company may, in direct or indirect connection with its purpose, carry out all financial, commercial and real estate transactions, except for those prohibited by the LFAIE, participate in all enterprises or activities in Switzerland and abroad, and establish branches in Switzerland and abroad.