The core activity of Simple Words is the creation and implementation of communication strategies for companies, particularly in the areas of: * Text creation and editing (copywriting and editing) in various European languages * Development and production of sales support materials * Conceptualization and implementation of advertising strategies and campaigns * Planning and execution of media campaigns * Development and implementation of web communication strategies. The company supports customers in developing clear messages and selecting the most suitable communication channels to convey these messages in a cost-effective manner to the target audience in Europe.