The company's purpose is to provide consulting and advisory services, organized training and direct support in the field of orthodontics and dental matters. The company can operate franchising as a franchisor and franchisee. Furthermore, it can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire, establish or merge with such companies, acquire, hold, manage, exploit and sell industrial property rights, know-how and intellectual property rights, as well as acquire, hold, manage, encumber and sell real estate and property in Switzerland and abroad. The company can conduct all business and enter into contracts that are suitable to promote the purpose of the company or are directly or indirectly related to its purpose. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.