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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint744,714 companies indexed · Last updated: today
DirectoryBusiness & Technical ServicesAdministrative ServicesWinterthurStartups.ch AG
Startups.ch AG Logo
Verified· 5 sourcesOwner confirmed
Last updatedSeptember 7, 2026
Summary

About the company

STARTUPS.CH AG provides services for company formation and administration, including advisory support, commercial register filings, and fiduciary and tax services. The company also offers trademark protection, contract drafting, bookkeeping and payroll services, domiciliation and training programmes for founders.

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Service area

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Products & services

Industry:Administrative Services
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Startups.ch AG

12
Company formation
Form a sole proprietorship, GmbH, AG, general partnership, association and branch office online; capture company details, review, certify documents and have them registered with the commercial register.
Amend commercial register entry
Handle changes in the commercial register for GmbH and AG online, including transfer of registered office, company name, change of purpose, changes of persons, transfer of equity interests and liquidation.
Consulting for Entrepreneurial Startups
Personal consultation meetings online or on-site, including appointment booking, 15-minute quick consult, startup advisory, and support for questions about starting a company.
Outsource bookkeeping
Outsource bookkeeping to professionals, including financial accounting, payroll accounting, monthly and annual financial statements, accounts receivable and accounts payable as well as tax returns.
Hand over payroll accounting
Have payroll and salary statements handled externally, as a separate administrative service for companies with ongoing payroll processing.
Expertise

Expert

Michele Blasucci
Michele Blasucci
CEO & Founder

As the founder and CEO of the first Swiss platform for company formation, Michele Blasucci has guided more than 40,000 people on their path to self-employment via Startups.ch.

Reviews

Aggregated rating

Aggregated rating
4.8
of 5

Aggregated from 469 reviews across all connected sources

Sources
GGoogle4.8469
★TrustpilotSoon
PProvenExpertSoon

Further sources are added continuously and factored into the ranQ Rating.

Common questions

Answers

How do I found a company in Switzerland?
Choose the legal form, company name and registered office, create the incorporation documents and register the company with the Commercial Register. Startups.ch accompanies you digitally through the entire founding process.
Who helps me with company formation in Switzerland?
Startups.ch supports founders with company formation in Switzerland – from choosing the legal form to the documents and notarial processing up to the commercial register entry.
Which legal form is suitable for my company?
It depends on liability, capital, taxes and your plans for the future. Common choices are sole proprietorship, GmbH or AG. Startups.ch helps you choose the appropriate legal form.
What is better: sole proprietorship or GmbH?
A sole proprietorship is simple and requires no minimum capital, but you are personally liable. A GmbH requires CHF 20,000 capital and generally provides limited liability.
What is better: GmbH or AG?
The GmbH is often suitable for SMEs and requires CHF 20'000 capital. The AG offers more flexibility in shareholdings and requires at least CHF 100'000 share capital.
How much capital do I need for a GmbH?
To establish a GmbH in Switzerland, you need at least CHF 20,000 as share capital. This amount must be fully paid in or contributed at the time of incorporation.
How much capital do I need for a public limited company (AG)?
The share capital of a Swiss AG is at least CHF 100,000. At the time of creation, at least CHF 50,000 or 20% of the share capital must be paid in.
How much does it cost to register a company in Switzerland?
The costs depend on the legal form and services. In addition, commercial register and notary fees may apply. At Startups.ch you can configure your incorporation online.
How long does it take to establish a company?
The duration depends on the legal form, canton, and commercial registry. Complete documents accelerate the process. Startups.ch coordinates the necessary steps of company formation.
Press

Media

June 17, 2026Media
Créer son entreprise dans la vingtaine: le pari risqué de nombreux jeunes en Suisse
rts.ch
June 24, 2025Media
Le nombre de créations de start-up a bondi à Genève en début d’année
tdg.ch
June 23, 2025Media
Le nombre de start-up suisses reste stable en 2025
ictjournal.ch
January 2, 2025Media
Création record d’entreprises l’an dernier en Suisse
lenouvelliste.ch
April 26, 2024Media
Er hat geholfen, über 25’000 Firmen zu gründen
tagesanzeiger.ch
Knowledge

Articles about Startups.ch AG

1 article
4 min read

When is a GmbH in Switzerland sensible?

For many founders, the legal form is not a formal issue but an early set-up decision. At Startups.ch we repeatedly see that the real question is not *which form is more modern*, but: How much risk, effort and trust capital does the business model bring with it? This often determines whether a GmbH or a sole proprietorship fits better.

September 7, 2026·Read article
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Contact

Location

Neuwiesenstrasse 15
8400 Winterthur
Opening hours
Mon
08:00 - 12:00, 13:15 - 17:00
Tue
08:00 - 12:00, 13:15 - 17:00
Wed
08:00 - 12:00, 13:15 - 17:00
Thu
08:00 - 12:00, 13:15 - 17:00
Fri
08:00 - 12:00, 13:15 - 17:00
Sat
Closed
Sun
Closed

At a glance

Legal form
Corporation
UID
CHE-109.060.210
Founded
2001 · 25 years
Last commercial register change
July 18, 2025
Employees
51 to 100

Active throughout Switzerland