The company's purpose is to trade in goods of all kinds and to advise and support businesses in its industry. To this end, the company aims to provide services in the areas of e-commerce, marketing, communication, corporate and financial consulting, IT, web design, administration, graphics and design. The company may establish branches in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as enter into guarantees and sureties.