any activity in the fields of visual communication, graphics and art direction, including the creation of visual identities and the development of editorial, digital, signage and scenic projects. It also offers analysis, consulting, design, coordination and project management activities. All activities related to or complementary to these fields are also included in the purpose of the company. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or establish companies with an identical or similar purpose, carry out all commercial, financial, real estate or other operations and conclude all contracts intended to develop its purpose or related thereto directly or indirectly.