The operation of a gift shop, including the selection, acquisition, presentation, and sale of items in a commercial setting. It may operate one or more commercial spaces in Switzerland and/or abroad, as well as enter into all types of contracts such as partnerships and/or distribution agreements. The company may engage in any financial, commercial, or industrial activity directly or indirectly related to its purpose; create branches or subsidiaries in Switzerland and abroad; participate in any enterprises directly or indirectly related to its purpose; grant loans or guarantees to partners or third parties if it serves its interests.