The company aims to provide services in the fields of quality promotion, marketing, advertising, sales, reservations, travel organization, procurement, and contract management with other service organizations, exchange of experiences, training and further education, and operational consulting to first-class and luxury hotels in Switzerland and abroad, which are either owned by Swiss nationals, managed by Swiss nationals, led by graduates of a Swiss hotel management school, or otherwise have a typically Swiss character and operate under the common name "Swiss International Hotels". Furthermore, the company aims to provide management services in Switzerland and abroad, as a management company, lessee or tenant, or in a suitable form. In addition, the company aims to promote the reputation and protect the designation "Swiss International Hotels" in Switzerland and abroad. The company may establish branch offices in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or establish similar or related companies, acquire, sell or encumber properties, and enter into any other business that is suitable to promote the purpose of the company or is directly or indirectly related to it.
