The company's purpose is to operate an internet platform for the promotion of all types of public and private establishments, in particular inns and beverage outlets, as well as the promotion, organization and participation in all types of cultural and social events. The company may also engage in any other activity that has a direct or indirect connection with these purposes; it may in particular create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts that are suitable for developing and expanding its purpose or are directly or indirectly related to it.