The company's purpose is to engage in all consulting and design activities in the field of communication, including the creation of editorial, visual and digital content, the development of brand strategies, graphic design, as well as the design of websites. The company may establish branches in Switzerland and abroad, participate in other companies, acquire or establish companies with an identical or similar purpose, carry out all movable and immovable transactions, except for transactions prohibited by the LFAIE, provide guarantees, act as guarantor, grant loans to shareholders or third parties, and conclude all contracts that serve to develop its purpose or are directly or indirectly related to it.