The company's purpose is to provide services and act as an intermediary in the fields of marketing and communication, particularly in planning, conceiving, and creating audiovisual content, as well as trading in goods of all kinds and conducting training and project work in the aforementioned areas. Additionally, it involves planning and executing events. The company may establish branches and subsidiaries both domestically and internationally, and participate in other companies both domestically and internationally, as well as conduct all business activities that are directly or indirectly related to its purpose. The company may acquire, encumber, dispose of, and manage real estate both domestically and internationally. It may also arrange financing for its own or third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.