Planning, execution and accompaniment of group trips, execution of energetic animal treatments, operation of a publishing house, operation of internet platforms and online shops as well as trade in goods of all kinds. May establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose, furthermore acquire, encumber, sell and manage real estate in Switzerland and abroad, arrange financing for its own account or for the account of third parties, and grant guarantees and warranties for subsidiaries and third parties.