The company's purpose is to provide services of all kinds in the sports sector, primarily in triathlon, multisport and other endurance sports, particularly in connection with the practice of professional sports and the coaching of athletes in personal, sporting, mental and entrepreneurial aspects. In particular, it can market, exploit and acquire their individual rights and use them itself. Furthermore, the company carries out accounting, trust and consulting services of all kinds. The company can also conduct all business that is suitable to promote the achievement of the company's purpose or that is directly or indirectly related to it. The company can also participate in other companies of any kind in Switzerland and abroad, establish, acquire and merge with them. It can acquire, encumber and sell real estate and intellectual property rights in Switzerland and abroad, and establish branches and agencies in Switzerland or abroad by decision of the board of directors. In addition, the company can acquire, manage and sell securities, take out loans and grant them, as well as provide guarantees and other securities.