The company's purpose is to develop, manufacture, trade and distribute services and consumer goods of all kinds, in particular household items. The company may also carry out all commercial, financial and other activities that appear suitable for promoting the company's purpose, including the acquisition of participations. It may acquire, hold and sell real estate. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose, both in Switzerland and abroad; acquire, encumber, sell and manage copyrights, patents and licenses of all kinds.