The purpose of the company is to provide services in the areas of branding, digital marketing and design, in particular the development of brands and identities, strategies for digital marketing, SEO and content creation, web design and development, consulting and campaign management. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as grant guarantees and sureties for subsidiaries and third parties.