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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint746,904 companies indexed · Last updated: today
DirectoryIT & CommunicationNews agencyPetit-LancyThe WIT International Services SA
The WIT International Services SA Logo
Verified· 2 sourcesTrust Score
Summary

About the company

The company 'The Wit' offers a range of services and products specializing in providing information and analysis on TV and digital content. The core activity of the company is to supply producers, broadcasters, distributors, and advertisers worldwide with information on TV and digital content, trends, and developments. This includes: Creating and distributing daily newsletters and reports on new TV and digital shows; Operating a proprietary database containing information on TV and digital content, including descriptions, videos, and ratings; Conducting market research and analysis to identify trends and developments in the TV and digital sector; Providing tools and services to support customers in searching, evaluating, and acquiring TV and digital content. Overall, the core activity of the company can be described as 'information and analysis service provider for the TV and digital media industry'.

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Products & services

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The WIT International Services SA

✓ Offered11
Database access and TV/digital reports
Database access, daily newsletters, reports and analyses of TV and digital content launched, announced and in development worldwide.
TV and digital trends analysis
Analysis of programme trends, global content launches and market reactions by genre, country, platform, broadcaster, producer and distributor.
Content scouting and acquisition intelligence
Global content scouting, shortlisting of scripted and non-scripted properties, and tools to find suitable projects and IPs.
The Fresh Database
Online database with TV and digital premieres worldwide, including search, calendar and access to new content around launches.
The Fresh Projects
Online database for upcoming TV and digital shows worldwide in development, with trailers, calendar view and early discoveries.
The Schedules
Online service with ongoing and enriched TV schedules for the USA, Europe, Turkey and Latin America, linked to the Fresh database.
The Cool Report
Report on current programme trends and the month’s most successful new TV and digital formats, plus video clips.
The Wit Top Formats
Real-time ranking for format sales based on Fresh data, including adaptations, commissions, trailers and links to detail files.
The Creators
Intelligence tool for YouTube IP with curated playlists, rankings, analyses and videos to discover promising creator content.
The Witspotter
Database of social media ratings, analyses, digital initiatives and best practices in Social TV, TV apps and branded content.
Playlists
Thematic video playlists with curated picks, trending shows and hit programmes; users can view and create their own playlists.
Trust & reputation

ranQ Trust Score of The WIT International Services SA: 4.1 out of 5.0

Trust Score4.1/ 5.0

High

x

Data basis 54% · As of November 2026

Without public customer reviews the score stays capped.

The WIT International Services SA has no value in the Reputation area of the ranQ Trust Score because no data is available. The area carries 42% of the weighting and drops out of the calculation for this profile; it does not lower the score, only the reported data basis.
x
CriterionValueWeight
  • Review quality: No data point — the criterion is taken out of the weighting and does not lower the score.—24%
  • Review volume: No data point — the criterion is taken out of the weighting and does not lower the score.—10%
  • Review recency: No data point — the criterion is taken out of the weighting and does not lower the score.—8%
The WIT International Services SA scores 89.3 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.100.012%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.70.07%
The WIT International Services SA scores 83.3 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
x
CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).83.322%
The WIT International Services SA scores 65.7 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.65.74%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

The WIT International Services SA reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». No public customer reviews are available for this provider; the rating is based on the remaining criteria. The data basis is 54%, so the score is backed by part of the criteria. As of November 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

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Location

Avenue des Morgines 12
1213 Petit-Lancy

At a glance

Legal form
Corporation
UID
CHE-115.292.510
Founded
2009 · 17 years
Last commercial register change
October 29, 2020
Employees
11 to 20
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.100.06%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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