The company aims to provide services in the field of information technology, particularly consulting, development, implementation, and operation of software. Furthermore, the company aims to provide services in the areas of photography and videography, design and marketing, particularly the creation of visual and multimedia content, as well as the design and operation of websites, and the trade of goods of all kinds. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other domestic and foreign enterprises, acquire or merge with similar or related companies, and enter into any transactions and conclude any contracts that are suitable to promote the purpose of the company or are directly or indirectly related thereto. It may acquire, manage, encumber, and dispose of real estate, intellectual property rights, and licenses of all kinds.