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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint744,924 companies indexed · Last updated: today
DirectoryBusiness & Technical ServicesCoaching & Personal DevelopmentZermattTruZt AG
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TruZt AG

Summary

About the company

The company TruZt AG provides tools and solutions to support companies in the luxury hotel, tourism and service industries in creating tailored, unique and meaningful experiences for their guests. The core activity of the company lies in the development and provision of instruments and methods that enable companies to improve and individualize their guest experiences, thereby strengthening their competitiveness in a dynamic and highly competitive environment.

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Products & services

Industry:Coaching & Personal Development
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Management Consulting
IT Consulting & Services
✓ Offered8
Strategic Advisory
Strategic advisory for luxury hospitality, including brand and service positioning, experience design, a personalization strategy, guest-journey audits and operational evaluations.
Guest Experience Excellence
Guest Experience Excellence with guest-service training, personalization coaching, mystery guest programs, touchpoint refinement and bespoke SOP creation for hotels and hospitality brands.
Leadership & Culture
Leadership & Culture with leadership coaching, culture transformation, team-alignment workshops and values-based performance frameworks for luxury hotels and service organizations.
Technology & Smart Service Implementation
Technology & Smart Service Implementation with smart-service readiness assessments, technology assessment filters, digital transformation roadmaps, implementation support and technology ROI analyses.
Research & Keynote Engagements
Research & keynote engagements with bespoke studies, consultancy informed by grounded-theory research, speaking engagements, lectures and executive education for hospitality.
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Location

Steinmattstrasse 43
3920 Zermatt

At a glance

Legal form
Corporation
UID
CHE-100.456.671
Founded
1991 · 35 years
Last commercial register change
October 9, 2023
Employees
1 to 10

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